International Journal of Engineering Business and Social Science

Study on the Impact of Soil Site Classes on Bridge Construction Costs on the Probolinggo-Banyuwangi Toll Road Project Section 3

Ikhya' Ulumuddin — 2025-08-06

The construction of the Probolinggo–Banyuwangi Section 3 toll road requires an in-depth analysis of the impact of soil site class on bridge construction costs. This study aims to evaluate the relationship between soil site class and bridge construction costs using a quantitative approach with a comparative analysis method. Data were obtained through geotechnical investigations and borehole analysis using N-SPT values. The results indicate changes in soil site class at several locations, such as Pier 1, which shifted from medium to soft soil. This impacted the need for redesigning foundations and increased implementation costs by up to 345.40%. These findings highlight the importance of evaluating soil site class in infrastructure planning to optimize structural stability and cost efficiency.

The "The Effectiveness of Storytelling on Personal Hygiene Knowledge Among Elementary School Children in Aceh Besar"

sabran Hadi Pagan — 2025-08-06

Personal hygiene is a fundamental aspect of health maintenance, particularly for elementary school students who are in a critical period of growth and habit formation. However, hygiene education is often delivered in ways that are unengaging, leading to limited understanding and poor application among students. Storytelling is considered an effective educational approach, as it conveys messages contextually, emotionally, and in a way that is easily understood by children. This study aims to examine the effectiveness of storytelling on personal hygiene knowledge among elementary school-aged children. A quasi-experimental design with a one-group pre-post-test was used, involving a sample of 64 elementary school students selected through purposive sampling. A self-reported personal hygiene knowledge questionnaire was used to collect data before and after the intervention. The storytelling intervention was conducted over six sessions across three days, utilizing animated video media focused on personal hygiene topics. The results showed an increase in the average knowledge score from 27.5 before the intervention to 37.5 afterward. The Wilcoxon test revealed a significant effect of storytelling on students' personal hygiene knowledge. These findings demonstrate that storytelling is effective in enhancing personal hygiene knowledge among elementary school children. Therefore, it is recommended that health and education stakeholders, as well as parents, continue and sustain similar programs.

Small Steps, Big Protection: Implementation of the REHAB Program and the Response of Informal JKN Participants

Yurisman Star — 2025-08-21

National Health Insurance (JKN) participants in the informal sector often face obstacles in maintaining active membership status due to income instability and low ability to pay contributions. To address this, BPJS Kesehatan launched the Staged Payment Plan (REHAB) program to facilitate easy and gradual payment of contribution arrears. This study aims to analyze the impact of the REHAB program implementation on the response of informal JKN participants in maintaining active membership status. Using a quantitative approach with a survey method of 150 REHAB participants in three large urban areas, data were analyzed using simple linear regression. The results show that easy access to information, installment flexibility, and an educational approach in the REHAB program positively contributed to participants' decisions to pay off arrears and reactivate JKN membership. These findings indicate that the REHAB program has strategic potential in increasing retention of informal sector participants and supporting the sustainability of JKN financing. Therefore, strengthening the socialization and digitalization of the REHAB program should be considered as a sustainable development step.

The Role of Strategic Entrepreneurship in Mediating Strategic Orientation on BPRS Performance in Indonesia

Willy Arafah — 2025-08-04

The coronavirus pandemic (Covid-19) has caused a deterioration in the performance of Islamic Rural Banks (Bank Perkreditan Rakyat Syariah or BPRS), forcing BPRS to revamp their business strategies in order to survive and gain a competitive advantage. This research aims to examine the direct influence of Strategic Orientation (SO), specifically Entrepreneurial Orientation, Market Orientation, Technology Orientation, and Learning Orientation; as well as the indirect influence of these four SOs on company performance, through the mediating role of Strategic Entrepreneurship. The study tests the conceptual framework using a questionnaire, with the unit of analysis being BPRS, and employs structural equation modeling (SEM) analysis using the partial least squares (PLS) approach. The research shows that Learning Orientation has an influence on performance, both directly and through the mediation of Strategic Entrepreneurship. Meanwhile, Technology Orientation has no influence on performance, either directly or through the mediation of Strategic Entrepreneurship. This research has important implications for BPRS to revamp their business strategies to maintain competitive advantage. One such implication is improving the company’s learning capabilities, for example, through sharing sessions or off-site training as one of the benefits or rewards for high-achieving employees. This study contributes to the development of Strategic Management science by demonstrating how Strategic Entrepreneurship mediates the relationship between Market Orientation and Learning Orientation in improving company performance.

The Visual Identity of the Sumenep Royal Museum: Continuity and Cultural Legacy in Contemporary Branding Practice

Dewi Intan Kurnia — 2025-08-21

The royal emblem of the Sumenep Palace, which remains unchanged since the era of the Madurese kingdom, embodies a rich cultural fusion of Madura, Europe, and China. This study aims to identify the visual identity of Madurese civilization as represented in the Sumenep royal museum logo. Through a deeper interpretation of its symbols namely the unicorn, dragon, crown, and armor the research uncovers historical layers of meaning rooted in power, diplomacy, and cultural openness. The objective is to understand how this visual identity reflects the values of Madurese civilization and how these values contribute to the branding and business relevance of the Sumenep Palace Museum in the modern era. The study employs a qualitative purposive sampling method, using data triangulation through observation, interviews, and documentation. Findings reveal that the logo, despite never being redesigned, maintains strong historical value and operates effectively within a Blue Ocean Strategy framework distinguishing the museum from others through its authentic heritage. Interpreted semiotically and hermeneutically, the emblem illustrates how the kingdom once embraced modern ideas and external cultures, showing a rare open-mindedness in its time. This identity, preserved visually, continues to shape the museum's cultural and economic relevance today.

Strategy Analysis of Logistic Transportation Decarbonization Through Mode Shift as an Effort to Reduce Externalities: A Case Study of Pasar Induk Beras Cipinang

Raisya Amru Adzhani — 2025-08-06

This research evaluates the potential for decarbonizing freight transport at Pasar Induk Beras Cipinang (PIBC), Jakarta's main rice market, through a modal shift from trucks to rail. Using an integrated methodology combining traffic surveys, mobile phone origin-destination data, and GHG Protocol calculations, we analyze emission reduction scenarios and their economic implications. The research reveals that current truck-based operations generate substantial emissions, with inbound freight contributing 268 tons CO₂e/day and outbound freight adding 36 tons CO₂e/day, primarily from the Surakarta-Tegal-Cirebon corridors. Our analysis demonstrates that strategic implementation of rail transport could reduce CO₂ emissions by 48% for inbound logistics, equivalent to shifting 11.3 kt/day to rail and saving Rp14.6 million daily in carbon taxes. Medium-duty trucks account for 82% of emissions, with peak activity occurring during nighttime hours. While Java's existing rail infrastructure has capacity for 180-360 tons/day through its northern and central lines, outbound emissions may still increase by 400% without additional interventions due to growing demand. These findings provide critical insights for achieving Indonesia's Net Zero Emissions target by 2050, highlighting the importance of prioritizing inbound logistics for mode-shift strategies. The study's methodology, particularly its innovative use of mobile big data for freight flow analysis, offers a replicable framework for urban freight decarbonization in similar emerging market contexts. The results underscore rail transport's viability for bulk commodity distribution in urban areas and provide quantitative evidence to support infrastructure investment decisions. This research contributes to sustainable logistics planning by offering policymakers and industry stakeholders actionable strategies for reducing transportation emissions while maintaining economic efficiency in Indonesia's crucial rice distribution network.

The Influence of Branding, E-Recruitment and Selection on the Interest in Applying for Job Candidates Crew through Company Reputation at PT. Ratu Oceania Raya

Mayang Anggini — 2025-08-06

This research aims to analyze the influence of corporate branding, e-recruitment, and the selection process on the interest in applying for jobs among prospective cruise ship crew at PT. Ratu Oceania Raya, both directly and indirectly through corporate reputation as an intervening variable. The study is motivated by the increasing demand for labor in the global cruise industry and the importance of employer branding strategies and digital recruitment systems in attracting potential applicants from Indonesia. This research uses a quantitative approach with the analytical tool Structural Equation Modeling–Partial Least Squares (SEM-PLS). Data were collected through questionnaires from 264 respondents who are job applicants at PT. Ratu Oceania Raya. The results show that corporate branding and selection have a significant positive effect on job application interest, whereas e-recruitment does not have a significant direct effect—despite being positively rated in the descriptive analysis. This indicates that candidates appreciate the existence of the online application system, but the implementation of SOPs and socialization of the e-recruitment system need to be improved so that it can positively impact on the company’s reputation and increase job application interest. On the other hand, corporate reputation plays a significant mediating role between branding and selection toward the interest in applying for jobs. Corporate reputation is also proven to be an important factor influencing applicants’ decisions.

Corporate Social Responsibility Based on Sustainable Development Goals (SDGs): A Case Study on the 4 Pillars Program at PT Kimia Farma TBK

Kadek Dego Nyampuh Wijaya Satria Sari — 2025-08-06

This research aims to analyze the relationship between the implementation of corporate social responsibility (CSR) at PT Kimia Farma Tbk (KF) and the Sustainable Development Goals (SDGs). This study explores how KF Tbk's CSR program functions not only as a charitable initiative but also as a sustainable empowerment tool aligned with the SDGs. Strategically designed CSR programs not only provide social benefits but also create positive shared value for the company. The implementation of the CSR program by PT Kimia Farma Tbk adopts the ISO 26000 guideline on Guidance on Social Responsibility, which is aligned with the 17 goals and 169 SDGs targets ratified by the Government of Indonesia. The sustainability aspect of CSR programs is an important element to study, considering its relevance to achieving the SDGs targets. Data collection was conducted through interviews with Kimia Farma’s CSR practitioners, observation, and documentation studies. The results show that the implementation of CSR by PT Kimia Farma Tbk has a strong relationship with achieving the SDGs and supports the sustainability of the company’s core business. The findings indicate that KF’s CSR programs effectively address social and environmental challenges while creating shared value for both the business and Indonesia’s SDGs. This offers a replicable model for SOEs to align CSR with sustainability goals, highlighting the need for robust monitoring frameworks to ensure measurable, long-term impact.

The Influence of Capital Structure and Good Corporate Governance on Stock Prices in Real Estate and Property Companies Listed on the Indonesia Stock Exchange with Profitability as a Mediating Variable

Marjan Laraswati — 2025-08-06

This research aims to analyze the influence of capital structure and good corporate governance on the share price of real estate and property companies listed on the Indonesia Stock Exchange (IDX), with profitability as a mediating variable. A quantitative approach is used with secondary data in the form of annual financial statements from 75 companies during the period 2020–2024. The analysis method used is path analysis to test the direct and indirect relationships between variables. The results of the research show that the capital structure has a significant negative effect and good corporate governance has a significant positive effect on the stock price. In addition, profitability has been proven to be able to mediate the influence of capital structure on stock prices, but it is not able to mediate the influence of good corporate governance on stock prices. In addition, profitability has been proven to be able to mediate the influence of capital structure and good corporate governance on stock prices. These findings provide empirical evidence that balanced capital structure and strong governance practices are crucial for enhancing firm value in Indonesia's property sector, with profitability serving as an important intervening mechanism. The study offers practical insights for corporate managers optimizing financial strategies and investors making portfolio decisions in emerging markets.

Linking Strategic Orientation to Competitive Advantage in Sharia Fintech Firms: Evidence from Indonesia

Suharyanto — 2025-08-04

The Sharia fintech sector in Indonesia has seen significant growth due to digital transformation and Sharia-compliant principles. With intense competition and regulatory challenges, securing a sustainable competitive advantage is vital. Strategic orientations (market, technology, learning, and entrepreneurial) are essential organizational capabilities. However, the role of organizational innovation in connecting these orientations to competitive advantage remains underexplored, especially in Sharia fintech firms. This study examines the impact of these orientations on competitive advantage, with organizational innovation as a mediating variable. A quantitative approach was employed, surveying 42 managerial employees from Sharia-compliant fintech companies in Indonesia, using Partial Least Squares Structural Equation Modeling (PLS-SEM) for analysis. Results showed that out of thirteen hypotheses, only three were supported. Entrepreneurial orientation significantly affects both organizational innovation and competitive advantage. Technology orientation impacts organizational innovation but not competitive advantage directly. Market and learning orientations had no significant effects. Organizational innovation did not mediate the relationship between strategic orientations and competitive advantage, indicating its limited role in value creation for Sharia fintech firms. Key findings emphasize the importance of entrepreneurial and technological capabilities in enhancing competitiveness. The lack of a mediating role for organizational innovation suggests a need for better innovation infrastructure and regulatory adaptability. This study contributes to strategic management literature in fintech by highlighting the role of innovation and providing insights for managers to develop sustainable competitive advantages.

Algorithmic Engineering of Ephemeral Content: Reshaping Spatio-Temporal Perceptions Within Digital Cultures

Areyndra Rafif Rabbani — 2025-08-21

This study investigates the impact of ephemeral content platforms, specifically Snapchat and Instagram Stories, on users’ perception of time and space in contemporary digital environments. Despite the growing prevalence of these platforms, the ways in which they mediate spatio-temporal experiences remain underexplored. The research aims to analyze how features such as Snapchat’s SnapMap and Instagram Stories reshape human engagement with geographical and temporal dimensions, and how these changes influence social behaviors and cultural practices. Employing an autoethnographic approach, the study integrates theoretical frameworks from Giddens’ time-space distanciation, Harvey’s time-space compression, and media theories by Innis and McLuhan to critically examine the interplay between digital content, immediacy, and spatial awareness. Findings reveal that these platforms simultaneously extend human connectivity across vast distances while accelerating the perception of immediacy, giving rise to phenomena such as "time hacking" and the pervasive Fear of Missing Out (FOMO). Snapchat’s SnapMap interweaves real, imagined, and knowledge-based spaces, altering users’ spatial consciousness, whereas Instagram Stories cultivates a heightened sense of “internet time” that compresses and transforms temporal experiences. The study concludes that ephemeral digital platforms foster a mediated and hybridized sense of time and space, challenging traditional spatio-temporal boundaries. These insights have implications for digital literacy, social interaction, and the design of user-centered media, suggesting that understanding the spatio-temporal effects of ephemeral content is crucial for navigating contemporary digital life.

Strategies for Decarbonization Through Modal Shift in Logistic Transportation: Case Study of Tanah Abang Market

Audrien Diego Aden — 2025-08-06

The rapid growth of Indonesia’s logistics sector, contributing 6.24% to GDP in 2024, has exacerbated greenhouse gas (GHG) emissions, with road transport accounting for 90% of the transportation sector’s 27% national emissions share. Jakarta’s Tanah Abang Market, Southeast Asia’s largest textile hub, exemplifies this challenge, generating 8.33 tons CO₂e/day from freight activities dominated by diesel trucks (91% modal share). This study evaluates the decarbonization potential of shifting freight transport from road to rail via the proposed Tanah Abang Logistics Station. Using empirical freight flow data, vehicle emission factors, and scenario modeling (pessimistic, BAU, optimistic), we project emissions and externality cost reductions for 2025–2045. Results show rail-based logistics could reduce emissions by 5.6% (1.31 tons CO₂e/day) under pessimistic scenarios and 12.5% (7.68 tons CO₂e/day) under optimistic conditions by 2045. While impactful, these reductions fall short of Indonesia’s 2030 NDC target (20% transport sector cuts). Economically, modal shift yields externality cost savings of IDR 423 million/year (optimistic scenario) through avoided emissions. The findings underscore rail’s role in sustainable urban freight but highlight infrastructure and policy gaps limiting decarbonization speed. This study provides actionable insights for policymakers to accelerate rail integration, aligning logistics growth with Indonesia’s 2060 net-zero commitment while improving air quality in Jakarta.

Performance Analysis of Trans Jatim Corridor 3 Transportation (Mojokerto – Gresik)

Adiansyah Dwianico Nugroho — 2025-08-06

This study evaluates the performance of public transportation on the Trans Jatim Corridor 3, assessing key factors such as frequency, punctuality, capacity, and passenger comfort. The research problem revolves around how public transportation services that fail to meet the community's needs may result in decreased public trust and an increased reliance on private vehicles. The objective of this study is to analyze the current performance of Trans Jatim Corridor 3 and identify areas for improvement in service delivery. A quantitative approach was used to gather data on various performance metrics, including time between buses, waiting time, loading factor, travel time, and average travel speed. The results of the analysis show that the time between buses is 14 minutes and 48 seconds, with a waiting time of 7 minutes and 24 seconds. The loading factor is 64.78%, indicating that the capacity is being utilized at a moderate level. Additionally, the travel time for Trans Jatim Corridor 3 transportation is 2.07 minutes per kilometer, and the average travel speed is 28.98 km/h. These findings suggest that while the current performance of Trans Jatim Corridor 3 meets some of the service standards, improvements in frequency and capacity may be necessary to enhance overall service efficiency. The implications of this study emphasize the need for better coordination and planning to improve the performance of public transportation and increase public satisfaction, reducing the reliance on private vehicles.

The Application of Household Accounting in Families with Nyentana Marriages in Tabanan Regency, Bali

Ni Putu Mita Ari Murti — 2025-08-06

This research explores the application of household accounting in families practicing Nyentana marriage in Tabanan Regency, Bali. It highlights the importance of effective financial management in maintaining economic stability and reducing family conflicts related to financial issues. The research employs a qualitative phenomenological approach, examining how families understand and implement household accounting practices. Key findings reveal that accounting activities, including budgeting, record-keeping, and decision-making, are crucial for managing household finances. The findings show that while informants associate accounting broadly with "financial calculation," its practical application varies. Key activities include short-term budgeting (e.g., daily expenses), informal record-keeping, and collaborative decision-making, often influenced by behavioral tendencies like loss aversion (Prospect Theory) and mental categorization of funds (Mental Accounting). Notably, wives manage routine finances, but husbands retain authority in major decisions, reflecting a hybrid of traditional and adaptive gender roles. The study concludes that household accounting in Nyentana families is contextually flexible, serving as both a financial tool and a means of familial harmony. These insights contribute to broader discussions on culturally embedded accounting practices and suggest opportunities for tailored financial literacy programs in matrilocal communities.

The Effect of 4p Marketing Mix on Customer Satisfaction to Return (Case Study: "Soma Coffee Vasanta" in MM 2100 Industrial Estate)

Try Annisa Raafigustina — 2025-08-06

This research is driven by the declining number of visitors, the intense competition among coffee shops in the MM2100 industrial area, and the unstable financial condition of Soma Coffee Vasanta. The primary objective is to examine how the components of the marketing mix (product, price, place, and promotion) affect customer satisfaction and revisit intention in the context of a coffee shop operating within an industrial setting. The research aims to analyze the influence of each marketing mix variable on customer satisfaction and their intention to return. A quantitative approach was employed in this study, using a survey method with questionnaires distributed to 100 respondents. The data were analyzed using Structural Equation Modeling with the Partial Least Squares (SEM-PLS) technique. The findings indicate that product, price, and promotion have a positive and significant influence on customer satisfaction, whereas place does not exhibit a significant effect. Furthermore, product and price also significantly affect revisit intention, while promotion and place show no meaningful impact. The research concludes that product quality and pricing strategies aligned with consumers’ purchasing power are critical factors in effective marketing. These results offer practical implications for the management of Soma Coffee Vasanta in developing targeted marketing strategies and contribute theoretically to the application of the marketing mix concept in the coffee shop industry, particularly in industrial area settings.