Analysis
of The Influence of Compensation and Career Path on The Performance of The
Health Insurance Agents of PT Asuransi Jiwa Inhealth Indonesia Edman, Amir Jaya, Asrin Tandi Universitas Kristen
Indonesia Paulus, South
Sulawesi, Indonesia Email: [email protected],
[email protected],
[email protected] |
Keywords |
Abstract |
Compensation, Career Path and Performance of Insurance Agents |
This research aims to investigate the influence of compensation and career path on agent performance at PT Asuransi Jiwa Inhealth Indonesia (Mandiri Inhealth) KPM Jakarta, using a quantitative approach. Data sources include primary and secondary data with data collection methods through observation, distributing questionnaires and documentation. The population consists of 31 insurance agents, with the entire population being sampled. Data analysis was carried out using the SPSS program. The research results show that Compensation has a positive and significant influence on Agent performance, while Career Path has an influence but is not significant. However, the influence of Compensation and Career Path together on Agent performance has proven to be significant. This shows that the high compensation received by Agents results in better performance, although the role of Career Path is not entirely the determining factor, because external factors such as job offers that are more financially attractive also influence it. Thus, the research results confirm that compensation and career path jointly influence Agent performance, showing the importance of competency and career development in improving individual performance in insurance companies. © 2023 by the authors. Submitted for possible open access publication under the terms and conditions of the Creative Commons
Attribution (CC BY SA) license (https://creativecommons.org/licenses/by-sa/4.0/). |
1. Introduction
Insurance
is a tool to reduce the risks inherent in the economy by combining a number of units
that are exposed to the same or nearly the same risk, in large enough
quantities, so that the probability of loss can be predicted and if the
predicted loss occurs, it will be shared proportionally by all parties to the
combination (Reguero et al., 2020). Green
in Danarti (2011:7) insurance is an economic
institution that aims to reduce risk, by combining in a management a fairly
large number of objects, so that the overall loss can be predicted within
certain limits (Greiving, Fleischhauer, & Lückenkötter, 2006;
Koks, Jongman, Husby, & Botzen, 2015).
Basically,
insurance cannot be separated from government supervision measures. Insurance
supervision as part of the supervision of the financial services authority
(OJK). In this research, the insurance category of the financial services
authority (OJK) is grouped into non-bank financial institutions which play a
role like banks in offering services and services that help people overcome
risks in the future. Insurance companies differ from noninsurance companies in
that they engage in actuarial underwriting and reinsurance activities.
Economics believes that insurance is a financial institution because apart from
being profitable for those who will take part in the insurance business,
insurance aims to provide protection or financing caused by unexpected events.
The true meaning of insurance is an agreement between two or more parties
called insurance that binds the insurer and the insured in the event of loss,
damage or loss of anticipated profits that may be borne by the insured as a
result of an uncertain event or to make payments depending on the risks
involved. insured.
Law of
the Republic of Indonesia Number. 2 of 1992 concerning Insurance regulates
insurance (Huraerah, Susilowati, Rusmana, Kurniasih, & Hani,
n.d.; Number, 2AD). The
definition of insurance is defined in Article 1 of the Law above as "an
agreement between two or more parties by which the insurer reminds itself of
the insured because of the loss, damage, loss of expected profits, or legal
liability to a third party" that will be suffered by insured due to an
uncertain event or "not providing a payment based on the risk of the
insured's life"
Highlights
related to group insurance, where this insurance only focuses on selling
insurance in groups to groups or business entities that provide health
facilities to their employees (Stolper, Boonen, Schut, & Varkevisser, 2022; Tien
et al., 2021). The
types of group insurance products marketed at PT Asuransi
Jiwa Inhealth Indonesia are as follows: Group Health
Insurance (Managed care and Indemnity), Group Term Life, Group Personal
Accident, Credit Life Insurance, Endowments, Riders
To
market all types of products, marketing personnel are needed, one of which is
called an insurance agent. The company provides compensation for the services
provided by the agent to the company. This includes direct financial payments
in the form of monthly incentives, attendance allowances, sales commissions and
other bonuses, as well as indirect payments in the form of benefits such as
insurance, health and training from company funds.
Providing
direct compensation to agents in the form of money (financial incentives) is
intended to increase agent productivity and retain agents. In general,
insurance agents are tasked with selling insurance products to the public.
Where in providing services, we always prioritize the quality of public
services so that the people served get satisfaction (In providing services,
always prioritize the quality of public services so that the people served get
satisfaction (Darlin, Petrus, & Tandi, 2021).
There
are four levels of insurance agents at Mandiri Inhealth, starting from the lowest level to the highest
level, namely: Account Executive (AE), Senior Account Executive (SAE), Account
Manager (AM), and Senior Account Manager (SAM).
As is
known, there are two indicators to measure compensation variables, namely:
Compensation
is material in nature, consisting of: Incentives at Mandiri
Inhealth are regular income given to insurance agents
based on their respective masin levels. Why isn't it
mentioned as a monthly salary because the Independent InHealth
insurance agent's position is as a partner. Insurance agents at Mandiri Inhealth are also given a
daily attendance allowance based on the level of each agent. Commission is a
payment given to insurance agents for insurance premiums paid by the business
entity they manage in the previous month, in accordance with the rates set by
the company. Bonuses are given to employees based on the board of directors'
policy. Bonuses are given to agents based on target achievement performance.
Non-material
compensation:
Health
insurance is provided to employees with plans according to the level of each
agent. Agents are not given BPJS health because agents are included in the
insurance partner category, so the insurance provided is non-JKN commercial
insurance. Life insurance and accident insurance Insurance
agents at Mandiri Inhealth
are also provided with life insurance and accident insurance with sum assured
according to each level. Training and coaching is
provided to agents from both internal and external companies.
This
manifestation of welfare will influence an individual's feelings towards his
work which will influence his job satisfaction. In this research, the
researcher aims to find out and analyze the influence of compensation on agent
performance and career path on agent performance. In agency theory, the problem
of information balance or known as information asymmetry is discussed. In this
case, the relationship between information balance can be seen on the presenter
and user side, where both parties must have information balance (Sipi & Tandi, 2021).
Researchers
conducted research at PT Asuransi Jiwa Inhealth Indonesia (Mandiri Inhealth) for the reason that PT Asuransi
Jiwa Inhealth Indonesia (Mandiri
Inhealth) has various types of compensation given to
its agents, as explained above and also the performance of its agents who are
able to carry out responsibilities as expected by the company.
This
research aims to determine and analyze the influence of Compensation, Career
Path on Agent Performance and the influence of Compensation and Career Path
partially (together) on Agent performance at PT Asuransi
Jiwa Inhealth Indonesia (Mandiri
Inhealth) KPM Jakarta.
Notoatmodjo (2018),
a research concept framework is a description and visualization of the
relationship or connection between one concept and another, or between one
variable and another variable of the problem to be researched (Notoatmodjo, 2012; Soekidjo, 2010).
2.
Materials and Methods
This
type of research is quantitative research (S Sugiyono, 2010; Sugiyono Sugiyono, 2013).
Quantitative Research is a research approach that uses a lot of numbers,
starting from collecting data, interpreting the data obtained, and presenting
the results . Quantitative Research requires a
researcher to explain how one variable influences other variables (Moser & Korstjens, 2018). The
population in this study were all insurance agents at the Mandiri
Inhealth marketing office, namely KPM Jakarta, whose
address is at Menara Palma. HR Rasuna Said, Setia
Budi, South Jakarta, DKI Jakarta province, with 31 insurance agents. Saturated
sampling is a sample selection technique when all members of the population are
sampled. The sampling technique in this study used the Saturated Sampling
Technique, where all the population in this study was sampled. The sample in
this study used a saturated sampling technique. Saturated sampling is the
entire population. So the sample in this study was 31
insurance agents who were used as research respondents. Research data sources
are primary data and secondary data. This research was conducted at PT. Inhealth Indonesia Life Insurance (Mandiri
Inhealth) Jakarta Marketing Office. Data collection
methods start from observation, distributing questionnaires and documentation.
The population in this study was 31 insurance agents. The sample was determined
using a saturated sampling technique, where the entire population was used as
the sample. The sample was determined as 31 insurance agents who were used as
respondents. Quantitative analysis analysis
techniques using simple Linear Regression Equations, with the help of SPSS
(Statistical Package for the Social Sciences) Ver.24.
3.
Results and Discussions
Hypothesis Testing and Discussion
To prove
the analysis of the influence of compensation and career path on the
performance of PT Asuransi Jiwa Inhealth
Indonesia (Inhealth Mandiri)
Jakarta agents using several tests, namely: coefficient of determination test,
F-test and t-test.
Coefficient
of Determination Test (R2)
The
coefficient of determination test is carried out to determine the percentage
contribution of the independent variable's influence simultaneously on the
dependent variable. This coefficient shows how large a percentage of the
variation in the independent variable used in the model is able to explain the
variation in the dependent variable. The coefficient of determination value is
between zero and one, while the correlation coefficient value is between -1 to
1. If the R2 value is equal to zero, then the variation in the independent
variable used in the model does not explain the variation in the dependent
variable at all. Conversely, if the R2 value is equal to 1, then the variation
in the independent variable used in the model explains 100% of the variation in
the dependent variable. A small R2 value means that the ability of the
independent variables to explain variations in the dependent variable is very
limited (Priyatno, 2008). The results of the summary
model output in the following table show a coefficient of determination of
0.637, meaning that the variation in the dependent variable (Y), in this case
Agent Performance, can be explained by the variation in the independent
variables Compensation (X1) and Career Path (X2) of 63.7% and the remainder.
namely 36.3% is explained by other variables outside the model that are not
included in this analysis.
Table
1. Test Results of Correlation
Coefficient and Determination
Model Summary |
||||
Model |
R |
R Square |
Adjusted R Square |
Std. Error of the Estimate |
1 |
.798a |
.637 |
.611 |
2.176 |
a. Predictors:
(Constant), Career Path (X2), Compensation (X1) |
The t
test is performed to determine whether in the regression model the independent
variable partially has a significant effect on the dependent variable. In this study the t test aims to test the H1
and H2 hypotheses, namely:
H1 : Compensation has a positive and significant effect on
the performance of agents of PT Asuransi Jiwa Inhealth Indonesia (Mandiri Inhealth) Jakarta.
H2 : Career Path has a positive and significant effect on the
Performance of Agents of PT Asuransi Jiwa Inhealth Indonesia (Mandiri Inhealth) Jakarta.
Tableau
2. Statistical Test Results t (t-test)
Model |
Unstandardized Coefficients |
Standardized Coefficients |
t |
Say. |
||
B |
Std. Error |
Beta |
||||
1 |
(Constant) |
9.534 |
4.102 |
|
2.324 |
.028 |
Compensation (X1) |
.806 |
.151 |
.763 |
5.344 |
.000 |
|
Career Path (X2) |
.043 |
.107 |
.057 |
.397 |
.695 |
|
a. Dependent Variable: Kinerja Agen (Y) |
Testing
the above hypothesis uses t-tests or significance tests of individual
parameters. From the SPSS output results
as shown in the table above, it can be seen that of the two independent
variables entered into the regression model, the partial compensation (X1) with
a regression coefficient of 0.806 probability value (p-value) of 0.000 is
carried alpha 0.05. And for career path (X2) has no effect on Agent Performance
with a regression coefficient of 0.043 and a probability value (p-value) of
0.695 is above alpha 0.05 which means that career path has no effect on Agent
performance.
Thus,
the first hypothesis stating that Compensation (X1) has a positive and
significant effect on the Performance of Inhealth
Insurance Agents (Mandiri Inhealth)
Jakarta, H1 can be accepted. For the second hypothesis that states that Career
Path (X2) has a positive and significant effect on the Performance of Agents of
PT Asuransi Jiwa Inhealth
Indonesia (Mandiri Inhealth)
Jakarta, H2 is unacceptable (Rejected). The results of this statistical test
show that partially the Compensation variable (X1) can be used to predict the
increase in Agent Performance of PT Asuransi Jiwa Inhealth Indonesia (Mandiri Inhealth) Jakarta but conversely for the Career Path
variable (X2) cannot be used to predict the Performance of PT Asuransi Jiwa Inhealth Indonesia
(Mandiri Inhealth) Jakarta
Agents.
The
regression perception of the effect of Compensation and Career Path on
improving the Performance of PT Asuransi Jiwa Inhealth Indonesia (Mandiri Inhealth) Jakarta Agents can be written into the regression
equation as follows.
Y =
9,534 + 0,806 X1 + 0,0043 X2 + ... e
Information:
Y :
Performance of Inhealth Insurance Agents
X1 : Compensation
X2 : Career Path
From the
equation above, it can be explained that: The constant value of 9.534 indicates
that if the independent variables, namely Compensation and Career Path, are
zero, then the Performance of Inhealth Insurance
Agents (Mandiri Inhealth)
Jakarta is 9.534. The Compensation Coefficient of 0.806 indicates that every
increase in one unit's Compensation will result in an increase in the
Performance of PT Asuransi Jiwa Inhealth
Indonesia (Mandiri Inhealth)
Jakarta Agents by 0.806 units assuming other variables are constant. The Career Path Coefficient of 0.043
indicates that every increase in one unit of Career Path will result in an
increase in the Performance of PT Asuransi Jiwa Inhealth Indonesia (Mandiri Inhealth) Jakarta Agents by 0.043 units assuming other
variables are constant.
The F
test is performed to determine whether in the regression model the independent
variables simultaneously or together have a significant effect on the dependent
variable. In this study, the F test aims
to test the reinforcement and testing of the model to prove the two independent
variables, namely Compensation and Career Path, whether together affect the
Performance of PT Asuransi Jiwa Inhealth
Indonesia (Mandiri Inhealth)
Jakarta Agents. The F statistical test aims to determine the magnitude of the influence
of all independent variables contained in the model together (simultaneously)
on the dependent variable. In this
study, the F test was carried out to test the suitability of the model.
Tabel 3. F Statistical
Test Results (F-test)
ANOVA |
||||||
Model |
Sum of Squares |
df |
Mean Square |
F |
Say. |
|
1 |
Regression |
232.383 |
2 |
116.191 |
24.538 |
.000b |
Residual |
132.585 |
28 |
4.735 |
|
|
|
Total |
364.968 |
30 |
|
|
|
|
a. Dependent
Variable: Kinerja Agen (Y) |
||||||
b. Predictors: (Constant),
Career Path (X2), Compensation (X1) |
H3
Hypothesis Testing
Based on
the ANOVA test or F-test of the SPSS output seen in the table above, a
probability value of 0.000 is obtained.
Because the probability value is smaller than the alpha value of 0.05,
the regression model can be used to predict the Performance of Inhealth Insurance Agents (Mandiri
Inhealth) Jakarta (Y) or it can be said that
Compensation (X1), and career path (X2) together (simultaneously) have a
significant effect on the Performance of PT Asuransi
Jiwa Inhealth Indonesia (Mandiri
Inhealth) Jakarta (Y), H3 agents are acceptable.
Compensation
affects the performance of Inhealt Insurance Agents (Mandiri Inhealt) Jakarta.
The
first hypothesis proposed in this study is that Compensation has a positive and
significant effect on the Performance of Agents of PT Asuransi
Jiwa Inhealth Indonesia (Mandiri
Inhealth) Jakarta. This means that with large and
promising compensation, it will be able to improve the performance of Inhealt Insurance Agents (Mandiri
Inhealth) Jakarta. Based on the results of the
analysis, compensation has a positive and significant effect on the performance
of Inhealth Indonesia Life Insurance Agents (Mandiri Inhealth) Jakarta. The
existence of compensation will make employees feel happy so that company goals
will be easier to achieve (Aziez, 2022; Santuryan, Karyatun, & Digdowiseiso,
2023).
Compensation is a reward system given by an organization to employees in order
to improve their performance (Obasan, 2012). This
is supported by research conducted by (Ali & Anwar, 2021), (Rinny, Purba, & Handiman, 2020). Erni Yuningsih, et al (2020)
Results show that compensation has a positive and significant effect on
performance. Compensation has a positive and significant effect on the
performance of the insurance agent, the higher the compensation received by the
agent, the more the performance of the insurance agent.
Career
Path affects the Performance of Inhelth Insurance
Agents (Mandiri Inhealt)
Jakarta.
The
second hypothesis proposed is that Career Path has a significant effect on the
Performance of Agents of PT Asuransi Jiwa Inhealth Indonesia (Mandiri Inhealth) Jakarta. Based on the results of statistical
analysis, it shows that the Career Path does not have a positive and
significant effect on the Performance of PT Asuransi
Jiwa Inhealth Indonesia (Mandiri
Inhealth) Jakarta Agents. Supported by Agent cy
theory where the role of the Agent as a party responsible to stakeholders must
present accurate and timely information. One of the efforts made by the Agent
is with The results of this study are in line with research conducted by Yogi
et al (2014) this is in accordance with the theory stated by Ahmad (2008) (Yunanto et al., 2024). It can
be said that the Jarier Level of an insurance agent
is inseparable from creativity in developing skills as a self-actualization of
an insurance agent. "These forms of self-actualization are applied in
completing challenging assignments, en gaging in
creative work, and developing work skills" (Boke, Ma’na, & Rantererung, 2024; Tandi, 2024).
Compensation
and Career Path affect the Performance of Inhelth
Insurance Agents (Mandiri Inhealt)
Jakarta.
Based on
the ANOVA test or F-test from the SPSS output, it shows that compensation and
career path together (simultaneously) have a significant effect on the
performance of PT Asuransi Jiwa Inhealth
Indonesia (Mandiri Inhealth)
Jakarta agents. Compensation and Career Path have a significant effect on Agent
Performance, meaning that Competence and Career Path are individual traits of
an Agent who together have competencies that are able to support their career
path, this is evidenced by Insurance Agents who have a working period of more
than five years will always maintain their position as an Insurance Agent
because they already have sufficient competence and have the potential to
support their career as an Insurance Agent.
The first hypothesis of this study is accepted, namely that
compensation has a positive and significant effect on the performance of PT Asuransi Inhealth Indonesia (Mandiri Inhealth) Jakarta
agents. Based on the results of the
hypothesis test shows a positive and significant influence. So
the higher the compensation obtained by the Agent, the better the performance
of the resulting Agent (H1 received). The second hypothesis in this study is
influential but not significant, because in the course of a career as an
insurance agent is sometimes faced with a request for resign because of getting
a more promising job financially so that it can be said that the influence of
career paths on agent performance does not fully make the status of agents in
the company make a benchmark in the company's agency work system, because the
company will not experience an agent deficit because in the compensation of the
Agent in the company is quite interesting, which causes a new Agent to join the
company (H2 is rejected). The third hypothesis in this study shows that
compensation and career path have a significant effect on Agent Performance,
which shows that competence and career path are individual traits of an Agent
who together have competencies that are able to support his career path, this
is evidenced by insurance agents who have a service period of more than five
years will always maintain their position as an insurance agent because they
already have competence which is sufficient and has the potential to support
his career as an insurance agent (H3 accepted).
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